2 posts tagged “online visibility”
My theme tonight is about keeping up. First off, how did almost a month go by since my last posting?? Well it is the life of a professor, student, mom...stuff happens! But that brings to mind the importance of keeping up in the world of Blogs...and how do you do it, and what should you post?
Tonight I have several observations about keeping up. I received an email today from my friends at EPIKONE, a local SEO and Web Analytics firm located in Williston, VT. The biz has been ROCK'N this week according to Paul who wrote:
There have been some major deals involving some of the largest mobile carriers and website in the U.S. in the last
3 weeks.Check these out, things are developing very quickly,,,,
MySpace Heading to Cingular Phones
http://www.marketingvox.com/archives/2006/12/06/myspace-heading-to-cingular-phones/First YouTube, Now Revver on Verizon Wireless
http://www.marketingvox.com/archives/2006/11/30/first-youtube-now-revver-on-verizon-wireless/Ad Targeting for Mobile Web Raises Privacy Concerns
http://www.marketingvox.com/archives/2006/11/27/ad-targeting-for-mobile-web-raises-privacy-concerns/
Moving QUICKLY?? Ok...that's an understatement Paul! The power of social networking on the mobile phone. Video on the mobile phone. Ads on the mobile phone. It's not too hard to see where we are heading...just check out Japan and how they are using their phones! Barcode and coupon scanning with your cell phone from a magazine ad can imbed a coupon on your cell so you can use it at a store. Colleges are now launching opt-in SMS messaging for students so they can sign up for news and information.
So I'm working on keeping up thanks to others in the field and will be bringing all of this to my classes -- including our online classes in Social Networking and Online Visibility in the Spring Semester. With articles like the above listed, my reading will change often and since classes don't start for another month...WHO knows what we'll be reading!
At what point do we become so overwhelmed by the possibilities out there that we don't know which really cool thing to use? Wikis are a case in point.
Here's my Wiki, where I'm addressing how and why to have a Wiki.
Wikipedia of course, is the mother of all Wiki's. The creation of an online living encyclopedia that just keeps growing and growing..contributed to not by highly paid experts, but by volunteers who have an expertise or knowledge of a subject -- just for the joy of doing it! Sharing knowledge.
Of course, there is the RSS option as well. I've set up my Wiki at WikiSpaces.com -- yet another free place if I can handle a few Google ads. So here at my Wiki, I now have an RSS feed dumping into my NetVibes feed reader so I can tell when anyone has updated my Wiki.
Knowledge is power! Wiki's are power! RSS keeps me informed. All the information is getting indexed. It is a never ending process.
So..come on over to my Wiki and lets look at how Wiki's can be used for marketing!
